The OpenSure Free Press 24th October 2011

Hello and welcome to the Free Press after a three week break. We decided to leave it an extra week so that we could include a write-up of our involvement in h.Energy week – details below.

Hard Drive Shortages and the Peekodisk
Severe flooding in Thailand has causing hard-drive manufacturer Western Digital to suspend operations as part of its factory is under water, and Toshiba’s Thai manufacturing is also experiencing problems. This article gives more details. Just as well then that last week we launched our Peekodisk, the 8GB pen drive the same size as the one in the image above, ie tiny, and ours are bright green.

Each Peekodisk has Ubuntu loaded and ready to go, together with a host of applications. There are lots of reasons to love Peekodisk – the GBs of spare capacity, the £19.95 price tag which is less than you would pay for the pen drive alone, the support from OpenSure that comes with your purchase, the lovely light operating system that will let your computer fly along – but we’re particularly proud of the Peekodisk as ’emergency disk’: in the event of a hard drive meltdown it will get you back up and running – trading, accessing email and other online services, keeping accounts, issuing invoices etc. In fact it’s perfectly feasible to run a computer without a hard drive at all and just use Peekodisk.

It also acts as a great introduction to open source operating systems, as it can run alongside your Windows system without a hitch. Simply select the ‘Boot from USB’ option when your machine starts up and you can use Peekodisk, then when you remove the pen drive and reboot Windows will start as if nothing has happened.

To order a Peekodisk, please email info@opensure.net.

The Nanotablet
Sticking with Asia and technology production, how about that Aakash? It’s the world’s cheapest touch-screen tablet computer, retailing at about $60. It sounds an extraordinary bargain, but the review in the BBC article seems to say that in terms of performance, it’s really a bit basic, but then what do you expect for that price tag? The article is a very interesting glimpse into Indian computer manufacturing (yes, really) but makes it plain that the Aakash has serious drawbacks including cheap build quality and the odd omission of Android Market.

Ice Cream Sandwich
Last week Google launched Ice Cream Sandwich, its latest Android operating system, and Rory Cellan-Jones is impressed. He’s particularly excited about Near Field Communication,

which allows you to swipe your phone and make something happen – pay for a coffee, get into a sports stadium and so on

Google’s Hugo Barra believes this will be key technology in the very near future. He’s also very keen on voice recognition, something that has been upgraded in ice Cream sandwich and is technology that Barra describes as “baked in” to Android, iOS and Windows but not, interestingly, to Blackberry.

h.Energy
We took part in h.Energy this year, participating in the Courtyard Exhibition on Monday 17th with the Energy Efficient IT Clinic, and running our monthly GreenLight evening as part of h.Energy week. We unveiled the Peekodisk at The Courtyard to a very interested reception, to the point where our tech director spent much of the afternoon demonstrating it. We were surprised how few visitors were interested in energy efficiency in IT, we had expected it to be a prime crowd, but there was lots of interest in open source.

GreenLight on Thursday saw Jamie Baldwin of Caplor and Pete Linnell of Life Space Design speaking to a rather small audience. GreenLight attracts lots of interest and cries of ‘what a great idea!’, but it’s not translating into bums on seats so we need to think about its future. We’re not keen to give up, but neither are we keen to waste time and effort. If you have any suggestions please let us know. Just to recap, we’re not wanting to preach to the converted, we want to demonstrate to mainstream business that there are gains to be made in implementing a sustainable approach to certain areas of their business. We titled our h.Energy GreenLight talk Lean Green Business Machine as we know for ourselves that sustainable methods (in our case moving to a 100% renewable-powered data centre) can save money and cause you to review how you do things, in our case streamlining what we offer in order to provide a more specialised and focused service.

The Worcester Green Expo
We’ll be taking our EEIT Clinic and lots of Peekodisks to the Green Expo at Sixways Stadium on Thursday 10th November, from 12.30. Please come along and say hello if you’re there. It’s a great opportunity to see the Peekodisk in action.

And in other news…

Our ‘Energy Efficiency in IT’ clinic

We took our clinic on the road to the Courtyard in Hereford on Monday in the name of h.Energy week – less Embarrassing Bodies, more Embarrassing Hardware. We present below a gallop through the principles of energy conservation in IT, as presented at the clinic.

Energy Efficiency...
Consider the Whole
Energy efficiency in IT is about a lot more than switching
off the computer at the end of the day.
Putting a computer on your desk requires raw materials
(including some rare metals), power and transport.

Before you even switch on your new computer, it has already
been responsible for the consumption of an enormous amount
of energy.
There's little, if anything, you can do about your
computer's journey to your desk, but once it arrives
there's much you can do to minimise how much energy it uses
every day, and how long it lasts.
The advice we give on minimising IT's power consumption
within your office depends on the type of systems you run,
and what you do with them.

Let's look at a few scenarios...
Do you really need that new computer?

If you're planning to purchase new kit, think about what
needs you want it to meet and whether there might be
another way of achieving the same end.

For instance, if your machines are running low on memory
it's a simple matter to buy and fit new memory. 

Or, it might be that a more efficient method of document
storage and back-up can be found, to avoid filling your
computer's memory.

It's possible your machine is running a very heavy
operating system (Windows installs are typically very
demanding on a machine's resources), so replacing that
with a light install such as Ubuntu or Linux's Puppy
might do the trick.
Energy Used Creating a New Computer 

A handful of microchips can have as much embodied
energy as a car.

You need 800 kilograms of fuel to produce one kilogram
of microchips, compared to overall, 12 kilograms of fuel to
produce one kilogram of computer.

Extending and prolonging effective use of older equipment
helps reduce costs of disposal, replacement and all the
related recycling and manufacturing environmental demands.
Can your machine use less power?

A computer's power use is dictated by a number of things.
Keeping your machine clean (take the back off and hoover
out the dust once in a while) and in a well-ventilated
spot are simple measures that will reduce how hard it has
to work to function and keep cool. Computer's fans are
responsible for a lot of the energy taken.

Computers come with power management options. You can set
both your screen and your machine to go after a period of
inactivity that you stipulate.

If you're going to be out of the office for any length of
time and won't need remote access to your machines in that
time, hibernate, suspend or turn them off altogether.
Contrary to urban myth, turning a computer off and then
back on again a while later doesn't use more energy than
leaving it on for indefinite periods of time.

If you do need remote access to information, consider using
an online- (cloud-) based service such as Dropbox, which
maximises its energy use as its servers are accessed by
huge numbers of users all the time. This removes the need
for lots of individual machines to be on but idle.
How Much Does PC Cost to Power?

(Watts x Hours Used)/1000 x Cost per Kwt-hour = Total Cost

200W PC powered on all year round: £210.24pa

PC powered on 8am til 6pm 5 days per week: £62.40pa

PC set to auto standby (75% on 8am-6pm): £49.25pa

Set PC to auto-suspend & without thinking save > £160.80pa
Virtual Machines

Virtualisation is a gift for reducing power consumption. In
essence, virtualisation is powerful computers running
software that allows them to pretend to be lots of little
ones. As with using online services, this means that a
smaller number of more powerful machines do the work of a
much larger number of small machines, with an overall
power saving.

This can also be a solution to buying another computer, but
it is all dependent on what your computers need to do.
Server utilization:

The goal for optimum use of a server is less than 70%
average load which means you have capacity to deal with
spikes of load but you are not wasting processing power
and energy use by being idle too often.

Virtualization: allows you to use servers even more
efficiently and tightly, making it easier to take wasted
capacity out of service and pull more in when it is needed.
No need for servers to be humming away at 200W-500W
(£200-£500+pa) busy doing nothing.
Data Centres

There are some shocking statistics about IT's power
consumption, not least this one:
10% of UK carbon emissions are generated by IT,
and of that 25% comes from data centres.
This is why green hosting matters. OpenSure's servers are
in the UK's only data centre that is 100% powered by
renewable energy. By maximising use of your existing
hardware, setting your power-management options, taking
advantage of cloud-based services and switching to green
hosting, you'll be making great strides in managing your
IT in an energy-efficient way.

It should also have the knock-on of saving you money for
both kit and bills, and providing you with top-quality
services. Efficiency should always be an improvement and
a way forward, not deprivation by another name.
Recycling

Sometimes computer kit does come to the end of its life.
If it can't be cannibalised, passed on to someone else or
donated to a computer kit-collecting charity, the only
option is responsible recycling.

Some manufacturers and retail chains such as PC World
offer recycling schemes, otherwise there are numerous
companies offering this service. Make sure you've taken
specialist advice about destroying the data on your PC.

h.Energy week Events for Local Businesses

Our sister site GreenLight has a list of the h.Energy week events aimed specifically at local businesses. You can view them here.

We’ll be at The Courtyard on Monday 17th October with our Energy Efficient IT clinic, offering advice on energy efficient computing, from desktop to server rack. We’ll be debuting a new product, so come along if you’d like to find out more.